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Welcome to Niche Market Insurers

Thank you for visiting the Niche Market Insurers website. At NMI, we specialize in helping life insurance agents and agencies, identify and successfully sell in "under served" niche markets. Our primary goal is to provide unparalleled support and services to agents licensed through our organization nationwide. Every day at Niche Market Insurers, we introduce agents to "niche marketing opportunities" while providing them with readily available marketing and lead programs. The results for our agents? More Clients - More Income - More Referrals

Our mission is really quite simple. We want to connect insurance agents to consumers through our specialized niche marketing approach. With lead and marketing strategies that are turn-key, easy to implement, and cost effective our agents are able to establish themselves in their local marketplaces and dominate the competition. You will not find another life insurance marketing organization in the industry today that is more focused on the success of its agents than us.

Independent Marketing Organization

So first off, who is Niche Market Insurers? Well, we are a nationwide insurance marketing organization (IMO). We do everything life. We are also the home of Life4Diabetes, where we work with people with diabetes and other preexisting conditions to get life insurance in place. We are looking for life and health insurance agents who are interested in a no-hassle organization to do business with. Our business model is fluid and flexible to support the ever changing needs of our agent force. Whether you are using your relationship with Niche Market Insurers to provide you with the top commissions you qualify for or actively working in one of our partnership programs, we have the tools, expertise, and agent sales support staff to help you succeed. If you've got an agency that recruits agents, or you're an agent that's been around for a long time and have better documentation of production, we need to talk because we're going to get you exactly where you qualify to be.

"Your smile is your logo, your personality is your business card, how you leave others feeling after an experience with you becomes your trademark..."

Learn More About Our Final Expense Partnership Program

  • Are you on the right career path? Your success is our number one goal. At Niche Market Insurers, it is our goal to provide you with realistic and achievable milestones that will provide you with a successful career and substantial growth opportunity with our company. Your path to success begins now. With hard work, dedication, and consistency, you have the opportunity to make a great living with six figure income potential.

  • Learn More

"The two most important days of your life are the day that you're born and the day that you discover your WHY." ~ Mark Twain

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  • Foresters 2020 Convention Greek Islands Cruise
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  • CIGNA CSB Monaco 2020 Agent Incentive Trip Destination

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Latest News

Check out the latest from the Niche Market Insurers Announcements.

Finish Strong Sales Contest 2018

Announcing our 2018 Finish Strong Sales Contest. You can earn an extra $10.00 - $15.00 per application that you submit during November 1, 2018 - December 31, 2018. This contest is available to all direct agents to Niche Market Insurers. There is no limit to how much you can...

Part 3 Six Hours to Six Figures, Why Medicare Advantage and Hospital Indemnity

Part 3 of our Six Hours to Six Figures, How to Become a Trusted Senior Insurance Advisor is now available for replay. In this 3rd training installment, we took a closer look at "Why Medicare Advantage and Hospital Indemnity." We were joined by Brandon Clay, Vice President of Health Sales for One...

Part 2 - Six Hours to Six Figures - Why Medicare Supplements

Part 2 of our Six Hours to Six Figures, How to Become a Trusted Senior Insurance Advisor is now available for replay. In this 2nd training installment, we took a closer look at "Why Medicare Supplements." We were joined by Brandon Clay, Vice President of Health Sales for One Life America. Please...

Six Hours to Six Figures, Become a TRUSTED Senior Insurance Advisor

In 2018, Niche Market Insurers will be implementing the Medicare Market into our Niche Market approach. We have been dominantly a final expense and simplified issue life insurance agency the past several years. With the addition of Medicare to our portfolio, we will be transitioning our training...


"A leader’s job is to shepherd, not necessarily to always shine. It’s about the mission, the team, and the tribe, not about you and your ego. Leaders today should be more conductors than solo artists." - Brad Lomenick


Is Niche Market Insurers Right For You

We know that there are a lot of other independent marketing organizations out there. There is a lot of smoke in mirrors in this industry with everyone saying "We're the best", "We have the best leads", "You are guaranteed to be successful with our system." But once you break through all of the noise and distraction, you will realize that this business is extremely hard. It is a very simple business to do, but the work is hard. You have to be willing to work hard to be successful.

We don't want to sugar coat anything or give you false propaganda that this is the easiest job you'll ever do, but what we can promise you is that if you're humble enough to be coached and trained, and you're willing to hustle more than the next guy with a massive hunger to succeed, you will be successful in this business.

"The 3 H's to create a winning formula for success are Humility, Hustle, and Hunger." ~Dr. Jay Strack

Carriers We Do Business With

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